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Hilton x
It Matters Where You Stay

For Hilton’s “It Matters Where You Stay” campaign, I was responsible for the OOH. I developed a series of headlines designed to meet people on the move from busy business travelers to tourists, right when they’re looking for a place to land.
 

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We also made contextual OOH that would adjust to real-time weather in the location. 

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ECD
Gabriel Cheung

Art Directors 
Gina Pido &
Mike Gaines 
 

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